Metaは、Instagramの有料サブスクリプション「Instagram Plus」の提供を世界で開始した。月額3.99ドル(日本では319円)で、ストーリーズの優先表示や48時間への延長、再視聴インサイトなどの限定機能が利用できる。同社は今後、これらの有料サービスを「Meta One」ブランドへ統合していく方針だ。
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