レッツノート・タフブック 30年史、そして未来へ 第2回 レッツラーたちが誘った「初代レッツノート」成功への道筋

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営業
レッツノート・タフブック 30年史、そして未来へ 第2回 レッツラーたちが誘った「初代レッツノート」成功への道筋 「PRONOTE jet mini」が、事業として失敗した理由を探ると、そこには、「シーズ優先のモノづくり」であったことが反省点としてあがる。そもそも特別プロジェクト室は、日本IBMのOEM生産を行う組織として発足し、それ以来、11年間に渡り、先進技術を追い続け、モノづくりに特化した組織として活動してきた。いわば、製品企画やマーケティング、一般営業といった機能とは、無縁の組織でもあったのだ。
  2026/06/18      news.mynavi.jp/rss/digital/pc
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