コメ兵HDはなぜ、3期連続で営業赤字のガレージバンクを16億円で買収したのか。コメ兵HDは過去最高益を更新する一方、事業拡大に伴って連結在庫が500億円を超え、良質な商品を安定して仕入れ続けることが成長のカギとなっている。ガレージバンクが展開する累計40万DLのアプリ「cashari(カシャリ)」は、商品を売る前の顧客と接点を持てる仕組みだ。この買収はコメ兵の仕入れや成長戦略をどう変えるのか。
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