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1. Why is email marketing important?Email is the marketing tool that helps you
create a seamless, connected, frictionless buyer journey. More importantly, email marketing allows you to build relationships with prospects, customers, and past customers. It's your chance to speak
to them right in their inbox, at a time that suits them. Along with the right message, email can become one of your most powerful marketing channels.2. What is benefits of email marketing?Email marketing is best way for creating long term relationship with your clients, and increasing sales in our company.Benefits of email marketing for bussiness:Better brand recognitionStatistics of what works bestMore salesTargeted audienceMore traffic to your products/services/newsletterBuild credibilityMost
bussinesses are using email marketing and making tons of money with email marketing.3. What is the simplest day and time to send my marketing emails?Again, the answer to this question varies from company to company. And again, testing is the way to find out what works best. Typically, weekends and mornings seem to be
times when multiple emails are opened, but since your audience may have different habits, it's best to experiment and then use your
data to decide.
4. Which metrics should I be looking at?The two most important metrics for email marketing are
open rate and click-through rate. If your emails aren't opened, subscribers will never see your full marketing message, and if they open them but don't cl
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